Healix
Smart-tech sports injury braces.
WHAT IT IS
Medical device industry & sports rehabilitation technology
WHAT I DID
UX & UI, AI image prompting, image treatment, product development, art direction
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How can sports injury rehabilitation be revolutionized with new smart technology for personalized, real-time recovery?
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50% of professional athletes will suffer from a considerable sports-related injury every year. Yet, the options for their recovery are limited to braces that are static and unresponsive to the healing process, and physical therapy which is often time-consuming, a commitment and an on-going expense.
Right now, the rehabilitation market offers a variety of casts and braces for different severities and types of injuries, however, there are currently no reactive braces or smart-technologies that respond directly to the individual healing process.
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Healix revolutionizes the healing process for sports-related muscle and joint injuries using AI smart technology to create specialized, adaptive medical braces with real-time app-monitoring.
WEBSITE PROTOTYPE
* Interaction is best on desktop devices!
APP SCREENS
Ad Campaign
STAY IN THE GAME
Campaign emphasizes Healix Braces’ cutting-edge recovery technology at the intersection of performance and innovation. Through bold, high-contrast visuals and empowered athletes, the campaign highlights the braces’ ability to adapt in real time to the body’s movements. Each poster emphasizes a core benefit: self-stabilizing injury recovery, real-time monitoring, and seamless integration with peak performance. The tagline “Staying in the game” echoes throughout the campaign, reinforcing Healix Braces are not only for healing, but for reclaiming momentum.
AI Product Development
